Hanwha Life e-Sports, Kolon FnC and Sponsorship

Hanwha Life e-Sports, Kolon FnC and Sponsorship

Hanwha Life e-Sports, which has set up a roster with Kingen-Clid-Jeka-Viper-Lifro, reported the news of the extension of the sponsorship contract.

HanwhaLife Esports announced that it will extend its sponsorship contract with Kolon Industries FnC division (hereinafter referred to as Kolon FnC) in 2023 following the 2022 season.

Through this extension contract, Hanwha Life e-Sports will use clothes and supplies from Kolon Sports, Korea’s leading outdoor brand developed by Kolon FnC, in the upcoming new season following last year.

HanwhaLife e-Sports has been wearing clothes produced with Kolon FnC as an official uniform since the 2021 season, and Kolon FnC has exposed Kolon Sports brand logos through the players’ uniforms.

Kolon FnC will continue to communicate with the MZ generation, including customers interested in e-sports, by conducting various collaborative activities in the 2023 season with Hanwha Life e-Sports, which is striving to develop domestic e-sports and create a healthy e-sports ecosystem.

Meanwhile, HanwhaLife e-Sports, which marks its fifth year since its foundation this year, has recently invited fans to reveal documentaries about the training process, daily life, and activities of its players, while at the same time trying to establish the mainstream culture of e-sports through various and novel marketing.